QUARTER-BY-QUARTER RECAP The holiday rush of the fourth quarter may still rule for physical CD sales, but other formats show notable spikes throughout the year. Vinyl, for instance, showed its highest surges in the second and fourth quarters thanks to the nationwide Record Store Days in April and November, while On-Demand Audio and On-Demand Video streaming continue to reach new highs every quarter. Digital album and song downloads continue to benefit the most from post-holiday gift card redemptions in the first quarter.
2016 FIGURES BY FORMAT In 2016, global recorded music revenues totalled US$15.7 billion. They rose by 5.9% on 2015, improving on the previous year’s growth of 3.6% and marking the largest growth the industry has seen since IFPI began tracking industry sales in 1997 see IFPI Report 2017
Plastic, commonly used for DVD cases. •PP Sleeve- Thin flexible plastic sleeve, generally used for demo CDs. Common Types of Cardboard CD Packaging •Digipak- A foldout cardboard wallet with plastic tray reduces emissions by 95% Choosing cardboard over plastic cases Next time you print more than you need. With modern technology you can print time you print a CD, choose cardboard packaging. If you want to take it a step artists can take which has to be pure enough for demo CDs.
Having said that, what “selling music” looks like has certainly changed over the past decade or so, and in order to make a living, you need to adapt to the times, while still looking at what’s worked in the past. Download cards are a less common format that still has a place in the world of digital music, and they're something you should consider the next time you go on tour or have an album coming out.
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